Category - SEO

What is Search Engine Optimisation?

You can’t own or be involved with a website without coming across search engine optimisation (SEO) at some point or other. Every day I receive another email via a contact form on one of my websites offering SEO services from one of many firms in India. So what exactly is SEO? In order to to […]

Google likes standards compliance

One thing I love about the SEO world is that it’s not an exact science. Just about every man and his dog have their own idea about what Google likes and hates. I think we’re all agreed on the fact that relevant, contextual links from related so-called ‘authority’ sites are good stuff. Generous use of […]